New product announcement
Thank you for your continued patronage of Yamamotoyama.
Some of our tea products will be renewed with a new look.
The "Bagged Tea Series" will continue to deliver the same quality and taste, refreshed into easy-to-use sizes.
The popular "Boxed Tea Series" will welcome new additions to its lineup.
Furthermore, the "Tea Bag Set," which makes authentic flavors more accessible, will also be renewed and released simultaneously.
We look forward to your continued support for our products.
Transition Period: From Sunday, March 1, 2026, onwards
1. New Products (Renewed Existing Products)
| Product Name | Product Code | Specification | New Price (Excl. Tax) |
|---|---|---|---|
| Gyokuro Yamamotoyama | GR-YF80 | Tea Leaves 80g | ¥3,500 |
| Agumi Sencha Yamamotoyama | GO-YF80 | Tea Leaves 80g | ¥1,500 |
| Uji Sencha | UZ-F80 | Tea Leaves 80g | ¥2,000 |
| Chiran Sencha | CRN-F80 | Tea Leaves 80g | ¥2,000 |
| Kakegawa Sencha | KKG-F80 | Tea Leaves 80g | ¥1,500 |
| Fukamushi Sencha | FM-J80 | Tea Leaves 80g | ¥1,500 |
| Matcha-iri Genmaicha | MGM-J80 | Tea Leaves 80g | ¥1,000 |
| Hojicha | HO-J80 | Tea Leaves 80g | ¥1,000 |
| Meicha Assortment | HTT-20N | Agumi Sencha Yamamotoyama/Kakegawa Sencha 80g each | ¥3,000 |
| Meicha Assortment | HTT-28N | Agumi Sencha Yamamotoyama/Uji Sencha 80g each | ¥3,500 |
2. Products Discontinued with New Product Launch
| Product Name | Product Code |
|---|---|
| Gyokuro Yamamotoyama | GR-YF |
| Agumi Sencha Yamamotoyama | GO-YF |
| Uji Sencha | UZ-F |
| Chiran Sencha | CRN-F |
| Kakegawa Sencha | KKG-F |
| Fukamushi Sencha | FM-J |
| Matcha-iri Genmaicha | MGM-J |
| Hojicha | HO-J |
| Meicha Assortment | HTT-20 |
| Meicha Assortment | HTT-28 |
3. New Products (Boxed Tea Series)
| Product Name | Product Code | Specification | Price (Excl. Tax) |
|---|---|---|---|
| Gyokuro Tenkaichi | GR-TH30 | Tea Leaves 30g | ¥2,500 |
| Gyokuro Yamamotoyama | GR-YH30 | Tea Leaves 30g | ¥1,500 |
| Agumi Sencha Tenkaichi | GO-TH30 | Tea Leaves 30g | ¥1,500 |
| Agumi Sencha Yamamotoyama | GO-YH30 | Tea Leaves 30g | ¥1,000 |
| Uji Sencha | UZ-H30 | Tea Leaves 30g | ¥1,500 |
| Chiran Sencha | CRN-H30 | Tea Leaves 30g | ¥1,500 |
| Kakegawa Sencha | KKG-H30 | Tea Leaves 30g | ¥1,000 |
| Yame Sencha | YM-H30 | Tea Leaves 30g | ¥1,000 |
| Sayama Sencha | SYM-H30 | Tea Leaves 30g | ¥1,000 |
| Matcha-iri Genmaicha | MGM-H30 | Tea Leaves 30g | ¥1,000 |
| Hojicha | HO-H30 | Tea Leaves 30g | ¥1,000 |
| Wakocha (Japanese Black Tea) | WKC-H30 | Tea Leaves 30g | ¥1,000 |
| Wakocha Earl Grey | WKC-AH30 | Tea Leaves 30g | ¥1,000 |
| Gyokuro, Agumi, and Origin-Specific Sencha Tea Bag Set of 10 (Gyokuro Yamamotoyama, Agumi Tenkaichi, Agumi Yamamotoyama, Uji, Kakegawa, Sayama, Yame, Chiran, Hojicha, Genmaicha) |
GGS-TB10PN | 3g x 10 bags | ¥1,120 |
4. Products Discontinued with New Product Launch
| Product Name | Product Code |
|---|---|
| Agumi Sencha Yamamotoyama | GO-YH |
| Uji Sencha | UZ-H |
| Chiran Sencha | CRN-H |
| Kakegawa Sencha | KKG-H |
| Hojicha | HO-H |
| Gyokuro, Agumi, and Origin-Specific Sencha Tea Bag Set of 10 |
GGS-TB10P |
We will continue to strive to deliver unchanging quality and deliciousness, and we kindly ask for your understanding.
If you have any questions or concerns regarding this matter, please contact us via chat or the inquiry form.
We look forward to your continued patronage of Yamamotoyama.
